Share 'Suggestions/Talking Points needed - Please Help'

Over the weekend I ran into an friend who owns one of Milwaukee's awesome indy bookstores.  I'd mentioned to him in the past that he should carry zines, and he's always hemmed and hawed about it.   When I saw him on Sunday he said he was open to having a discussion about it.  So I'm asking for talking points to convince him.  I think it would be great, as MKE doesn't have that many places that ca…